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Forming Company Development Strategy: Theoretical and Applied Aspect



N.A. Sokolova
Ye.D. Kozlova
bryzgalova.s@mail.ru
bruzgalova.s@mail.ru
senior lecturer at the Department of Company Economics and Production Management of St. Petersburg State University of Economics, PhD in Economics , PhD in Economics
candidate for PhD, the Department of Economics and Enterprise Management, St. Petersburg State University of Economics, PhD in Economics
Gatchina
St. Petersburg

Keywords:

  • company development strategy
  • organization life cycle
  • strategic control
  • strategic priorities
  • strategic planning
  • We consider strategic priorities of modern business development. Life cycle stages of an organization are described and the need to take them into consideration when forming the development strategy is proved.